Fostering a stronger media in Africa is an indispensable part of tackling poverty, improving development and enabling Africa to attain its development goals.

The African Media Development Initiative (AMDI) was the most extensive independent survey of the state of the media ever conducted across 17 sub-Saharan countries. The study reveals a widespread consensus with respect to the media's enormous potential to contribute significantly to development and governance in Africa. Further, the findings provide a unique set of insights showing how donors, investors, media and media development organizations can collaborate in supporting and strengthening Africa's media sector.

Presenters: Dr. Gerry Power, Director, Research & Knowledge Management and Julia Moffett, Director of Strategy; BBC World Service Trust

To view the seminar presentation on B-SPAN and download the presentation, please click here.