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CommGAP Surveys NGO Practitioners about Communication and Social Accountability Tools

The Communication for Governance and Accountability Program (CommGAP) commissioned a quantitative survey of NGO practitioners to probe issues around communication processes and practitioners’ views on the role of communication and public opinion in the use and effectiveness of social accountability tools.

This web-based survey was conducted between June – August 2007. The survey universe included those SA practitioners who took part in the World Bank Institute’s Social Accountability Stocktaking studies in Africa (PDF) [who now make up the ANSA-Africa social accountability network membership], Asia (PDF), Peru and Ecuador in the Latin America and the Caribbean region, and Europe and Central Asia. The survey instrument was translated into French, Spanish and Russian.

Following are some highlights from the analysis of survey responses:

  • Practitioners surveyed universally agree that public opinion and the media are key to effective social accountability mechanisms.
  • 95% of respondents rated public opinion as either “very important” (84%) or “important” (11%) to the effectiveness of social accountability mechanisms.
  • 96% rated the media as either “very important” (80%) or “important” (16%) to achieving goals of social accountability work.
  • The two most important factors in improving social accountability mechanisms are increasing citizen involvement with government (not increasing national or local government involvement in tools but increasing citizen involvement with government) and using budgets and budget information more effectively.
  • Two biggest constraints to using social accountability programs are lack of government support and lack of funding.

Click here for the full survey report and the verbatim responses.

CommGAP is grateful to everyone who took the time to respond to the survey.

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