Twitter http://blogs.worldbank.org/publicsphere/taxonomy/term/708/all en #5 from 2017: The role of social media in development http://blogs.worldbank.org/publicsphere/5-2017-role-social-media-development <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><div> <em>Our Top Ten blog posts by readership in 2017. This post was <a href="http://blogs.worldbank.org/publicsphere/role-social-media-development" target="_blank" rel="nofollow">originally posted</a> on May 1, 2017.</em><br />  </div> <div> <strong><a href="http://blogs.worldbank.org/publicsphere/files/publicsphere/9129089214_d4e394a439_z.jpg" target="_blank" rel="nofollow"><img alt="" height="225" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/9129089214_d4e394a439_z.jpg" style="float:left" title=" Arne Hoel / World Bank" width="339" /></a>Why should development organisations care about social media? Rosie Parkyn looks at social media’s potential to enhance development outcomes in the Global South and how this stacks up against the evidence.  </strong><br />  </div> <div> At BBC Media Action, we take our content to people wherever they are, be that <a href="http://www.bbc.co.uk/blogs/bbcmediaaction/entries/96a149f8-0e26-4ba9-be2f-ba2132cbab17" target="_blank" rel="nofollow">a refugee reception centre in Lebanon</a>, <a href="http://www.bbc.co.uk/mediaaction/publications-and-resources/research/summaries/africa/ethiopia/listening-groups" target="_blank" rel="nofollow">a homestead in rural Ethiopia</a> <a href="http://www.bbc.co.uk/mediaaction/where-we-work/middle-east-and-north-africa/libya/supporting-broadcasters" target="_blank" rel="nofollow">or their Facebook feed</a>. Our work as a media organisation makes the biggest difference when we succeed in getting people talking, whether face-to-face or across virtual networks. Social media enables such discussion, broadening it beyond geographically defined communities and existing editorial agendas, and at a scale hitherto unimaginable.<br />  </div> <div> As a development organisation that predominantly produces mass media outputs, social platforms allow us to see how people respond to our content and debate the issues we raise in our programmes. We can observe and interact with audiences in a way that isn’t possible with legacy media like newspapers and TV.<br />  </div> <div> It’s true that many of our most important <a href="http://wearesocial.com/uk/special-reports/digital-in-2016" target="_blank" rel="nofollow">audiences in the Global South are yet to gain access to social media</a>. Nonetheless, its role and influence within the information ecosystems we work in will only grow and its ability to support positive development outcomes demands exploration.<br />  </div> </div></div></div> Mon, 08 Jan 2018 20:14:00 +0000 Rosie Parkyn 7774 at http://blogs.worldbank.org/publicsphere How social media data can improve people’s lives - if used responsibly http://blogs.worldbank.org/publicsphere/how-social-media-data-can-improve-people-s-lives-if-used-responsibly <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p> <a href="https://cdn.theconversation.com/files/165133/width754/image-20170412-25862-wxzwfm.png" rel="nofollow" target="_blank"><img alt="Image 20170412 25862 wxzwfm" height="250" src="https://cdn.theconversation.com/files/165133/width754/image-20170412-25862-wxzwfm.png" title="A woman participates in a community mapping exercise in Malawi’s Chikwawa and Nsanje districts. emirhartato/flickr, CC BY-SA" width="400" /></a>In January 2015, heavy rains triggered unprecedented floods in Malawi. Over the next five weeks, the floods displaced more than <a href="https://www.unicef.org/malawi/MLW_floodresponse_humanitariansitrep13.pdf" rel="nofollow" target="_blank">230,000 people</a> and damaged <a href="https://www.wfp.org/news/news-release/japan-helps-feed-flood-affected-families-and-school-children-malawi" rel="nofollow" target="_blank">over 64,000 hectares of land</a>.</p> <p> Almost half the country was labelled a <a href="https://www.theguardian.com/global-development/2015/jan/14/malawi-flooding-torrential-rain-mozambique" rel="nofollow" target="_blank">“disaster zone”</a> by Malawi’s government. And as the humanitarian crisis unfolded, relief agencies, such as <a href="http://www.ifrc.org/ar/news-and-media/news-stories/africa/malawi/malawi-red-cross-appeals-for-continued-flood-operation-support/" rel="nofollow" target="_blank">the Red Cross</a> were faced with the daunting task of allocating aid and resources to places that were virtually unrecorded by the country’s mapping data, and thus rendered almost invisible.</p> <p> Humanitarian workers <a href="http://www.aljazeera.com/indepth/features/2015/02/devastation-disease-deadly-malawi-floods-150225070745817.html" rel="nofollow" target="_blank">struggled to navigate in many of the most affected areas</a>, and one result was that aid did not necessarily reach those most in need.</p> <p> To prevent similar knowledge gaps in the future, researchers, volunteers and humanitarian workers in Malawi and elsewhere, have turned to an unlikely partner: Facebook.</p> <p> In 2016, as part of its “Missing Maps” project, the Red Cross accessed Facebook’s rich population density data to find and map people who were critically vulnerable to natural disasters and health emergencies, but remained unrecorded in existing maps.</p> </div></div></div> Tue, 09 May 2017 14:35:00 +0000 Stefaan Verhulst 7714 at http://blogs.worldbank.org/publicsphere Media (R)evolutions: Media use in the Middle East http://blogs.worldbank.org/publicsphere/media-revolutions-media-use-middle-east <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even">Also available in:  <a href="http://blogs.worldbank.org/voices/fr/revolutions-mediatiques-panorama-des-usages-des-medias-au-moyen-orient" rel="nofollow">Français</a>, <a href="http://blogs.worldbank.org/voices/ar/publicsphere/media-revolutions-media-use-middle-east-difference" rel="nofollow">العربية</a> <br /><br /><strong>New developments and curiosities from a changing global media landscape: </strong><a href="http://blogs.worldbank.org/publicsphere/" target="_blank" rel="nofollow"><strong>People, Spaces, Deliberation</strong></a><strong> brings trends and events to your attention that illustrate that tomorrow's media environment will look very different from today's, and will have little resemblance to yesterday's.</strong><br />   <div> <a href="http://blogs.worldbank.org/publicsphere/files/publicsphere/9126507653_9237f39c83_k.jpg" target="_blank" rel="nofollow"><img alt="" height="200" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/9126507653_9237f39c83_k.jpg" style="float:right" title="Arne Hoel / World Bank" width="300" /></a></div> <a href="http://www.qatar.northwestern.edu/docs/publications/research-media-use/2016-middle-east-media-use-report.pdf" target="_blank" rel="nofollow">Digital divides are narrowing between generations and social classes within countries in the Middle East</a>, according to a report published by the Northwestern University in Qatar in partnership with Doha Film Institute. This six-nation (Egypt, Lebanon, Qatar, Saudi Arabia, Tunisia, and the United Arab Emirates) survey provides a comprehensive overview of media use in the region. Here are some of the findings of the report: <ul><li> <strong>“Cultural attitudes</strong> <ul><li> A majority of nationals in all six countries want more entertainment media based on their culture and history, ranging from 52% of Tunisians to 80% of Qataris.</li> <li> Use of entertainment media in Arabic is widespread, but use of English is much lower and—in some countries—declining. Only about four in 10 nationals watch films or access the internet in English. Majorities of nationals consume entertainment content from Arab countries, while consumption of film, TV, and music from the U.S. decreased since 2014.</li> </ul></li> <li> <strong>Censorship and regulations</strong> <ul><li> Three in 10 internet users worry about governments checking their online activity, a slight decline from 2013 and 2015.</li> <li> A majority of nationals supports the freedom to express ideas online even if they are unpopular (54%).</li> </ul></li> <li> <strong>Online &amp; Social Media</strong> <ul><li> About eight in 10 national internet users in the region use Facebook and WhatsApp, the dominant social media platforms.</li> <li> From 2013 to 2016, internet penetration rose in all six countries surveyed, but most dramatically in Egypt, as well as Lebanon.</li> <li> Nearly all nationals in Arab Gulf countries use the internet.</li> </ul></li> </ul><p> </div></div></div> Wed, 08 Mar 2017 19:30:00 +0000 Darejani Markozashvili 7654 at http://blogs.worldbank.org/publicsphere On the geopolitics of "platforms" http://blogs.worldbank.org/publicsphere/geopolitics-platforms <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><div> <div> <h4> Robyn Caplan is one of ten 2015 Milton Wolf Emerging Scholar Fellows, an accomplished group of doctoral and advanced MA candidates selected to attend the <a href="http://www.global.asc.upenn.edu/projects/milton-wolf-seminar-2/" target="_blank" rel="nofollow">2015 Milton Wolf Seminar</a>. Their posts highlight critical themes and on-going debates raised during the 2015 Seminar. In this blog post, the evolving relationships between social and traditional media and between politics and information policy regimes are reviewed.</h4> </div> <div> <p> <img alt="Map of the frequency with which people in different places @reply to each other on Twitter" height="268" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/6238509140_bc5019ba4e_z.jpg" style="float:left" title="" width="280" />In the last year, questions about the roles that both non-traditional and traditional media play in the filtering of geopolitical events and policy have begun to increase. Though traditional sources such as The New York Times retain their influence, social media platforms and other online information sources are becoming the main channels through which news and information is produced and circulated. Sites like Facebook, Twitter, Weibo, and other micro-blogging services bring the news directly to the people. According to a <a href="https://www.journalism.co.uk/news/study-facebook-news-referrals-make-significant-gain-on-google/s2/a556139/" target="_blank" rel="nofollow">study</a> by Parse.ly, the era of searching for information is ending—fewer referrals to news sites are coming from Google, with the difference in traffic made up by social media networks (McGee, 2014; Napoli, 2014).</p> <p> It isn’t just news organizations that are finding greater success online. Heads of state—most famously President Obama—have used social networks to reach a younger generation that has moved away from traditional media. This shift, which began as a gradual adoption by state and public officials over the last several years, is quickly gaining speed. Iranian politicians, such as <a href="https://twitter.com/hassanrouhani" target="_blank" rel="nofollow">President Rouhani</a>, have also taken to Twitter, a medium still banned in their own country. The low barriers to entry and high potential return make social media an ideal space for geopolitical actors to experiment with their communications strategies. ISIS, for example, has developed a skillful social media strategy over the last few years, building up a large following (which emerged out of both shock and awe) with whom they can now communicate directly (Morgan, 2015, p. 2). As more information is disseminated through these platforms, considering the role that technological and algorithmic design has on geopolitics is increasingly important.<br /></div></div></div> Tue, 21 Jul 2015 16:31:00 +0000 CGCS 7113 at http://blogs.worldbank.org/publicsphere Weekly wire: The global forum http://blogs.worldbank.org/publicsphere/weekly-wire-global-forum-213 <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><img alt="World of News" height="139" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/Weekly%20Wire%20Photo_1.jpeg" style="float:right" title="" width="140" />These are some of the views and reports relevant to our readers that caught our attention this week.<br />   <p> <strong><a href="http://www.economist.com/news/international/21651814-how-make-aid-poor-countries-work-better-its-not-what-you-spend" target="_blank" rel="nofollow">It’s not what you spend</a></strong><br /> The Economist<br /> FOR decades rich countries have sought to foster global development with aid. But all too often there is little to show for their spending, now over $135 billion a year and rising. Success depends on political will in recipient countries, says Erik Solheim of the Development Assistance Committee of the OECD, a club of mostly rich countries that includes the biggest donors. And that may well be lacking. What donors will pay for may not be what recipients deem a priority. So poor countries’ governments say what they must to get cash, and often fail to keep their side of the deal. Aid to build schools may be used to give fat contracts to allies, and the schools left empty. Ambulances bought by donors may rust on the kerb, waiting for spare parts. Now donors are trying a new approach: handing over aid only if outcomes improve. “Cash on delivery” sees donors and recipients set targets, for example to cut child mortality rates or increase the number of girls who finish school, and agree on how much will be paid if they are met.</p> <p> <strong><a href="http://www.fastcoexist.com/3046434/forget-the-fitbit-can-wearables-be-designed-for-the-developing-world" target="_blank" rel="nofollow">Forget The Fitbit: Can Wearables Be Designed For The Developing World?</a></strong><br /> Fast Co.Exist<br /> When we think of wearable technology today, we think of the Fitbits or the Apple Watch. But to many people, tracking our steps or sleep in unprecedented detail or getting a notification slightly faster is interesting but ultimately not quite useful enough. The quantified self, in the context of people who have access to any technology they want, can be inherently self-absorbed. Imagine a different use case: An impoverished woman in rural Africa, pregnant with her first child and many miles away from medical care. Here, a wearable that helps her track her pregnancy and let her know if she needs to get to a doctor could mean life or death for her unborn child.<br />  </p> </div></div></div> Thu, 28 May 2015 14:08:00 +0000 Roxanne Bauer 7062 at http://blogs.worldbank.org/publicsphere Social media in the era of ISIS http://blogs.worldbank.org/publicsphere/social-media-era-isis <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><div style="margin-top:0px; margin-bottom:40px"> <h4> <em><img alt="" height="210" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/twitter_-_what_are_you_doing-.jpg" style="float:left" title="" width="280" />This post, which explores the social media landscape in the Middle East, is part of a series related to the upcoming 2015 Milton Wolf Seminar on <a href="http://www.global.asc.upenn.edu/projects/milton-wolf-seminar-2/" target="_blank" rel="nofollow">Media and Diplomacy: Triumphs and Tragedies: Media and Global Events in 2014</a>, which took place in Vienna, Austria from April 19-21, 2015. </em></h4> <p> <em>The 2015 seminar was jointly organized by the Center for Global Communication Studies at the University of Pennsylvania’s Annenberg School for Communication, the <a href="http://www.aaf-online.org/" target="_blank" rel="nofollow">American Austrian Foundation</a>, and the <a href="https://www.da-vienna.ac.at/diplomatic_academy_of_vienna" target="_blank" rel="nofollow">Diplomatic Academy of Vienna</a>. For more information, visit the <a href="http://www.global.asc.upenn.edu/projects/milton-wolf-seminar-2/" target="_blank" rel="nofollow">seminar webpage</a> and <a href="https://www.facebook.com/MiltonWolfSeminar" target="_blank" rel="nofollow">Facebook page</a>. </em></p> <p> Even before the Arab Spring, activists took to social media to disseminate information in an atmosphere where the narrative was tightly controlled by the state.<br /><br /> In November 2007 <a href="http://edition.cnn.com/2007/WORLD/meast/11/29/youtube.activist/" target="_blank" rel="nofollow">YouTube shut down</a> the account of Egyptian activist Wael Abbas after he posted a video showing police brutality for containing “inappropriate material.” The video was later re-instated following an outcry from human rights advocates and was then used to <a href="http://readwrite.com/2007/12/01/youtube_restores_egyptian_account" target="_blank" rel="nofollow">convict</a> the two police officers of brutality.<br /><br /> During the 2006 Israeli air campaign on Lebanon, activist artist Zena El Khalil turned her blog “<a href="http://beirutupdate.blogspot.ae/" target="_blank" rel="nofollow">Beirut Update</a>” into a source for news about the war and was featured in international <a href="http://www.thearabreview.org/beirut-i-love-you-zena-el-khalil-review/" target="_blank" rel="nofollow">media</a> including CNN, BBC and The Guardian. In the summer of 2010 an anonymously administered Facebook page titled ‘<a href="https://www.facebook.com/ElShaheeed" target="_blank" rel="nofollow">We are all Khaled Saeed</a>” after a young Egyptian who was beaten to death by police officers became a <a href="http://www.thedailybeast.com/articles/2011/01/22/we-are-all-khaled-said-will-the-revolution-come-to-egypt.html" target="_blank" rel="nofollow">focal point</a> for anti-regime protests leading up to the January 2011 uprising.<br /><br /> For the next few months social media was prominently used almost exclusively by activists across the Middle East and North Africa from the Maghreb to the Arabian Peninsula. By 2012 Arab governments had woken up to the “threat” of social media and started imposing harsh penalties on activists further pushing them underground. There was also a significant splintering amongst activists who in some cases following the ouster of the head of the regime turned against each other. The online honeymoon was over.<br /></div></div></div> Wed, 06 May 2015 18:45:00 +0000 CGCS 7039 at http://blogs.worldbank.org/publicsphere Weekly Wire: The Global Forum http://blogs.worldbank.org/publicsphere/weekly-wire-global-forum-200 <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p> <img alt="" height="139" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/Weekly%20Wire%20Photo_1.jpeg" style="float:right" title="" width="140" />These are some of the views and reports relevant to our readers that caught our attention this week<br /><br /><a href="http://in.reuters.com/article/2015/02/17/food-aid-development-idINKBN0LL1MB20150217" target="_blank" rel="nofollow"><strong>Remittances to developing nations to hit $500 billion in 2015 - U.N. official</strong></a><br /> Reuters<br /> An estimated 230 million migrants will send $500 billion in remittances to developing countries in 2015, a flow of capital expected to do more to reduce poverty than all development aid combined, a senior official of the U.N. agricultural bank said. Ten percent of the world's people are directly affected by this money, Pedro De Vasconcelos, programme coordinator for remittances with the International Fund for Agricultural Development, told a conference on Tuesday. "Migrants are investing back into poor regions," Vasconcelos said, adding that about $200 billion is expected to go directly to rural areas.<br /><br /><strong><a href="http://www.ibt.org.uk/documents/reports/TheAidIndustry.pdf" target="_blank" rel="nofollow">The Aid Industry- What Journalists Really Think</a> </strong><br /> International Broadcasting Trust<br /> There has been growing media criticism of the aid industry in recent years. Some of this has been ideologically driven and some opportunistic but it also appears that journalists are more insistent on holding aid agencies to account than they have been in the past. This is a good thing but often the aid sector has appeared unduly defensive in the face of criticism. This report seeks to understand what a broad range of journalists – both specialists and generalists – think about aid and the agencies that deliver it. The criticisms are wide ranging but several themes emerge. There’s a consensus that the aid sector as a whole needs to be more open and transparent.  Since media reporting of the aid industry undoubtedly has a big influence on public opinion, it’s important that we take the views of journalists seriously. A better understanding of what journalists really think will also enable those working in the aid sector to deal more effectively with media criticism.</p> </div></div></div> Wed, 25 Feb 2015 22:41:00 +0000 Roxanne Bauer 6975 at http://blogs.worldbank.org/publicsphere Your salary is on the web: quantifying transparency and other intangibles http://blogs.worldbank.org/publicsphere/your-salary-web-quantifying-transparency-and-other-intangibles <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p> <img alt="open data on the internet" height="187" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/13971245834_be4d8d3542_o.jpg" style="float:left" title="" width="280" />We came across this <a href="http://www.forbes.com/sites/lizryan/2014/02/10/if-you-cant-measure-it-you-cant-manage-it-is-bs/" target="_blank" rel="nofollow">article</a> that took a very unorthodox position against the axiom “<em>If you can’t measure it, you can’t manage it.” </em>The “argument” (with a dose of ad hominem) states: “<em>That’s BS on the face of it, because the vast majority of important things we manage at work aren’t measurable, from the quality of our new hires to the confidence we instill in a fledgling manager”</em>. This was followed up by “<em>The good news is that we manage these unmeasurables perfectly well without any need for yardsticks”. </em>Had this been an article on a “<a href="http://en.wikipedia.org/wiki/Clickbait" target="_blank" rel="nofollow">clickbait</a>” site, where an unorthodox position is often taken without support or forethought just to get the clicks, we could have just moved on. But this was <a href="http://forbes.com/" target="_blank" rel="nofollow">Forbes</a>.<br /><br /> We have put quotes around the term <em>argument</em> above because cogent arguments do not start with “That’s BS.” It also provides only two examples of unmeasurables: 1) <em> “quality of our new hires” and 2) “confidence we instill in a fledgling manager”</em> to convince readers that a majority has been demonstrated by the author. It is also incorrect to assume that most people “<em>manage these unmeasurables perfectly well.” </em> In fact, we posit most of us (with conscience) will have an extremely hard time making serious decisions (for example, promoting someone or cancelling a project) based on “unmeasurable” indicators.<br /><br /> Measurement of intangibles is hard to do. Even when it is done, such measurement would necessarily be a rough proxy of reality. There is no disagreement from us on this. None at all. <strong>However</strong>, to account for them would be vastly better than ignoring them completely because in the absence of measurements (even if they are fuzzy), fallacious rhetoric sneaks in and objectivity disappears. We go back to the Forbes article again to support this hypothesis: it uses the term “vast majority”,which can be easily replaced with a quantifiable term (e.g 80% of our managerial decisions).</p> </div></div></div> Tue, 24 Feb 2015 19:37:00 +0000 Abir Qasem 6969 at http://blogs.worldbank.org/publicsphere Media (R)evolutions: The Online Video Boom http://blogs.worldbank.org/publicsphere/media-revolutions-online-video-boom <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p> New developments and curiosities from a changing global media landscape: People, Spaces, Deliberation brings trends and events to your attention that illustrate that tomorrow's media environment will look very different from today's and will have little resemblance to yesterday's.<br /><br /> Video receives a lot of attention online. Over 1 billion unique users <a href="http://www.youtube.com/yt/press/statistics.html" target="_blank" rel="nofollow">visit YouTube</a> every month, <a href="http://cdn2.hubspot.net/hub/53/file-13204195-pdf/docs/hubspot_social_media_pr_ebook.pdf?__hstc=245287194.1c6b5c072b088c9b8c37f57227bceb91.1421856139669.1421856139669.1421856139669.1&amp;__hssc=245287194.1.1421856139669&amp;__hsfp=3870471889" target="_blank" rel="nofollow">and 1 in 5 Twitter users discover videos</a> each day from tweeted links.<br /><br /><a href="http://www.cisco.com/c/en/us/solutions/collateral/service-provider/ip-ngn-ip-next-generation-network/white_paper_c11-481360.html" target="_blank" rel="nofollow">According to a report by Cisco</a>, Internet traffic is expected to increase by 260% until 2018, and online video will be responsible for much of the growth.  The report forecasts that by 2018, global IP video traffic (does not include peer-to-peer filesharing) will account for 79% of all consumer Internet traffic and the sum all forms of video (TV, video on demand, Internet, peer-to-peer sharing) will account for 80-90% of global consumer traffic.<br /><br /><img alt="" height="385" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/consumer_data_traffic_2013_to_2018_n.jpg" title="" width="540" /><br />  </p> </div></div></div> Wed, 21 Jan 2015 16:47:00 +0000 Roxanne Bauer 6936 at http://blogs.worldbank.org/publicsphere Campaign Art: Kick Off Your Birthday by Bringing Fresh Water to the Sahel http://blogs.worldbank.org/publicsphere/campaign-art-kick-your-birthday-bringing-fresh-water-sahel <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p> People, Spaces, Deliberation bloggers present exceptional campaign art from all over the world. These examples are meant to inspire.<br /><br /><a href="http://www.charitywater.org/" target="_blank" rel="nofollow">charity: water</a>, launched its annual "<a href="http://www.charitywater.org/september/" target="_blank" rel="nofollow">September Campaign</a>" this month in which the organization selects a country or region for targeted support. This year, the <a href="http://en.wikipedia.org/wiki/Sahel" target="_blank" rel="nofollow">Sahel region </a>was chosen, and the September Campaign seeks to bring clean water to 100,000 people of Mali and Niger that are living in the strip of land between the Sahara desert to the north and the Sudanian Savannah to the south.  The area is frequently affected by drought and famine, and access to clean water is rare.<br /><br /> Unlike other nonprofits that speak about the organization and mission first, charity: water puts their supporters at the center of their communications and empowers them to tell personal stories and fundraise individually, using a method known as inbound marketing. <a href="http://www.business2community.com/inbound-marketing/anatomy-solid-inbound-marketing-campaign-0995899#!bO5C2U" target="_blank" rel="nofollow">Inbound marketing</a> promotes an organization through blogs, video, enewsletters, whitepapers, SEO, and other forms of content marketing which attract the attention of key audiences and draw people to their website. By contrast, buying attention through advertisements, cold-calling, direct paper mail, and radio, are considered "outbound marketing."<br /><br /> Central to their inbound marketing method, charity: water appeals to supporters to start <a href="https://my.charitywater.org/p/signin" target="_blank" rel="nofollow">'your own campaign</a>.' The website offers visitors the ability to, "start a fundraising campaign and bring clean drinking water to people in need around the world." The personalized and social nature of the campaign allows people to share their own stories and encourage friends and followers to do the same. Supporters have been creative with their campaigns, starting <a href="https://my.charitywater.org/margis-birthday" target="_blank" rel="nofollow">birthday fundraisers</a>, <a href="https://my.charitywater.org/willrun4water" target="_blank" rel="nofollow">running marathons</a>, and <a href="https://my.charitywater.org/babyjackson" target="_blank" rel="nofollow">welcoming newborns</a> with donations.<br /><br />   <img alt="" height="420" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/MyCharityWater.PNG" title="" width="540" /> <br /></div></div></div> Wed, 03 Sep 2014 15:34:00 +0000 Roxanne Bauer 6807 at http://blogs.worldbank.org/publicsphere Campaign Art: #WorldHumanitarianDay http://blogs.worldbank.org/publicsphere/campaign-art-worldhumanitarianday <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even">People, Spaces, Deliberation bloggers present exceptional campaign art from all over the world. These examples are meant to inspire.<br /><br /><a href="http://worldhumanitarianday.org/home/english/" target="_blank" rel="nofollow">World Humanitarian Day</a>, celebrated on August 19, seeks to raise awareness around the important activity of humanitarian workers, as well as the dangers that they face.<br /><br /> This year's campaign featured the theme "The world needs more Humanitarian Heroes" and a call from <a href="https://www.youtube.com/watch?v=ZMdCDMR2pmY" target="_blank" rel="nofollow">popular personalities to show support </a>for humanitarians by tweeting with the hashtags <a href="https://twitter.com/search?q=%23HumanitarianHeroes&amp;src=tyah" target="_blank" rel="nofollow">#humanitarianheroes</a> and <a href="https://twitter.com/search?q=%23theworldneedsmore&amp;src=typd" target="_blank" rel="nofollow">#theworldneedsmore</a>.  A new platform, <a href="http://www.messengersofhumanity.org/" target="_blank" rel="nofollow">Messengers of Humanity</a>, was also launched to encourage individuals to become members of an online community where they can share images, important facts and figures, opportunities to get involved, and messages of hope. <br />  <div class="asset-wrapper asset aid-92 asset-video"> <strong > World Humanitarian Day 2014: Voices from the Field </strong> <div class="content"> <div class="field field-name-field-asset-video-file field-type-emvideo field-label-hidden"><div class="field-items"><div class="field-item even"><iframe width="854" height="510" src="//www.youtube.com/embed/tVNy8atdArU" frameborder="0" allowfullscreen></iframe></div></div></div><div class="field field-name-field-asset-video-desc field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"></div></div></div></div> </div> </div></div></div> Wed, 20 Aug 2014 16:03:00 +0000 Roxanne Bauer 6794 at http://blogs.worldbank.org/publicsphere Weekly Wire: The Global Forum http://blogs.worldbank.org/publicsphere/weekly-wire-global-forum-165 <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p> <img alt="" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/Weekly%20Wire%20Photo_1.jpeg" style="border:1px solid rgb(204, 204, 204); float:right; height:139px; max-width:none; padding:2px; vertical-align:bottom; width:140px" />These are some of the views and reports relevant to our readers that caught our attention this week.</p> <p> <br /><a href="http://www.theguardian.com/sustainable-business/three-reasons-investors-consider-sustainability" target="_blank" rel="nofollow"><strong>Three reasons investors are beginning to take sustainability seriously</strong></a><br /> The Guardian<br /> Most of the ingredients for a healthy, secure, and fulfilling existence come to us from nature. Food, clean water, pollination, and natural hazard protection are all essential goods and services that underpin our economy and secure our wellbeing. But business models that exploit these benefits unsustainably are intensifying pressure on our planet's natural resources, putting their future – and ours – in jeopardy. How can we relieve this pressure before it is too late? As a first step, we need to recognise that rapidly declining natural systems are bad news for business. There is a two-way street between the economy and the environment: businesses damage the environment, and the damaged environment then creates risks to the bottom lines of businesses. But why should members of the investment community care?<br /><br /><a href="http://journalistsresource.org/studies/politics/citizen-action/does-transparency-improve-governance" target="_blank" rel="nofollow"><strong>Does transparency improve governance? Reviewing evidence from 16 experimental evaluations</strong></a><strong> </strong><br /> Journalist's Resource- Harvard Kennedy School<br /> The idea that transparency can make institutions more effective and provide greater accountability and better results for the public seems uncontroversial on the surface. But scholars and bureaucrats who have been involved in the wave of transparency initiatives over the past decade continue to debate the particular merits of various approaches. Some commentators <a href="http://journalistsresource.org/studies/politics/digital-democracy/government-transparency-conflicts-public-trust-privacy-recent-research-ideas" target="_blank" rel="nofollow">have been troubled</a> that as a reaction to scrutiny, malfeasance and inefficiency could increasingly be kept hidden and transparency could erode public trust in institutions and personal privacy. The many types of transparency initiatives around the globe are often confused, making sharp distinctions all the more essential.</div></div></div> Thu, 29 May 2014 13:58:00 +0000 Roxanne Bauer 6711 at http://blogs.worldbank.org/publicsphere Weekly Wire: The Global Forum http://blogs.worldbank.org/publicsphere/weekly-wire-global-forum-151 <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><img alt="" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/Weekly%20Wire%20Photo_1.jpeg" style="border:1px solid rgb(204, 204, 204); float:right; height:139px; max-width:none; padding:2px; vertical-align:bottom; width:140px" />These are some of the views and reports relevant to our readers that caught our attention this week.<br />   <p> <a href="http://www.pewglobal.org/2014/02/13/emerging-nations-embrace-internet-mobile-technology/" target="_blank" rel="nofollow"><strong>Emerging Nations Embrace Internet, Mobile Technology</strong></a><strong> </strong><br /> Pew Research Global Attitudes Project<br /> In a remarkably short period of time, internet and mobile technology have become a part of everyday life for some in the emerging and developing world. Cell phones, in particular, are almost omnipresent in many nations. The internet has also made tremendous inroads, although most people in the 24 nations surveyed are still offline. Meanwhile, smartphones are still relatively rare, although significant minorities own these devices in countries such as Lebanon, Chile, Jordan and China. People around the world are using their cell phones for a variety of purposes, especially for texting and taking pictures, while smaller numbers also use their phones to get political, consumer and health information. Mobile technology is also changing economic life in parts of Africa, where many are using cell phones to make or receive payments. <a href="http://www.pewglobal.org/2014/02/13/emerging-nations-embrace-internet-mobile-technology/" target="_blank" rel="nofollow">READ MORE</a><br />  <br /><a href="http://www.forbes.cm/sites/elisugarman/2014/02/12/how-emerging-markets-internet-policies-are-undermining-their-economic-recovery/" target="_blank" rel="nofollow"><strong>How Emerging Markets' Internet Policies Are Undermining Their Economic Recovery</strong></a><br /> Forbes<br /> NSA surveillance activities are projected to cost the American <a href="http://www.forbes.com/sites/elisugarman/2014/01/30/the-commerce-department-to-the-rescue-on-surveillance-reform/" target="_blank" rel="nofollow">economy</a> billions of dollars annually. Washington is not alone, however, in pursuing costly policies in the technology and Internet realm. Several emerging economies – including Brazil, Turkey, and Indonesia – are likewise undermining their already <a href="http://www.economist.com/news/finance-and-economics/21595485-developing-economies-struggle-cope-new-world-locus-extremity" target="_blank" rel="nofollow">fragile markets</a> by embracing Internet censorship, data localization requirements, and other misguided policies – ironically often in response to intrusive U.S. surveillance practices. These countries should reverse course and support the free and open Internet before permanent economic damage is done. <a href="http://www.forbes.com/sites/elisugarman/2014/02/12/how-emerging-markets-internet-policies-are-undermining-their-economic-recovery/" target="_blank" rel="nofollow">READ MORE</a></p> </div></div></div> Thu, 20 Feb 2014 14:04:00 +0000 Roxanne Bauer 6609 at http://blogs.worldbank.org/publicsphere Media (R)evolutions: Social Media at the Sochi Winter Olympics http://blogs.worldbank.org/publicsphere/media-revolutions-social-media-sochi-winter-olympics <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even">New developments and curiosities from a changing global media landscape: <a href="http://blogs.worldbank.org/publicsphere/" target="_blank" rel="nofollow">People, Spaces, Deliberation</a> brings trends and events to your attention that illustrate that tomorrow's media environment will look very different from today's, and will have little resemblance to yesterday's.<br /><br /> 2010 winter Olympic Games in Vancouver were the first Olympic Games impacted by social media. In four years, social media has grown in both scale and influence. This infographic takes a deeper look at the growth of social networks and the potential they have to generate engagement, insight and interaction during the Sochi Olympic Games.<br /><br /><img alt="" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/Sochi1.png" style="float:left; height:800px; width:446px" /> <br />   <p> <br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />  </p> </div></div></div> Tue, 11 Feb 2014 20:48:00 +0000 Roxanne Bauer 6601 at http://blogs.worldbank.org/publicsphere How's Your Inner Autocrat Doing These Days? http://blogs.worldbank.org/publicsphere/hows-your-inner-autocrat-doing-these-days <div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p> <img alt="" src="http://blogs.worldbank.org/publicsphere/files/publicsphere/ceived_by_many_participants_of_clashes_at_Dynamivska_str_-_Dear_subscriber%2C_you_are_under_arrest_as_a_partisipant_of_mss_protests_-_Euromaidan_Protests.jpg" style="float:left; height:187px; width:280px" />One of the things I find endlessly fascinating about human beings is the gap between our avowed values and our behavior when we come under pressure. I have come to believe that your values are the ones that shape your conduct when you are dealing with a tough, high pressure situation or a life crisis, not the values you spout when you are showing off at the dinner table. Pieties are all too easy. What do you do when the going gets tough? What values truly underpin your conduct? I notice this most often when people claim to be profoundly devout, and they want you to know it. They claim an aura of sanctity. I have learned not to argue with them. I wait until they have to deal with complexity and then see what they do. You’d be amazed what some of these people get up to. More often than not, piety flies out of the window.<br /><br /> Look around you today. We are all supposed to be democrats these days. We love openness, inclusiveness, and transparency— everybody counts, every voice matters. But what do we do when the going gets tough? Let’s reflect on a few current situations around the world.</p> </div></div></div> Thu, 23 Jan 2014 20:49:00 +0000 Sina Odugbemi 6585 at http://blogs.worldbank.org/publicsphere